What “Day Of Coordination” Is (and is NOT)

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Brides seeking wedding planning assistance generally fall into two categories:  Full Service (”I’m overwhelmed, I don’t know where to start, I need all the help I can get!”) and Day Of (”I’m a hands-on kind of gal, I’ve got lots of help, I just need a little assistance along the way“).  With the onslaught of wedding planning blogs, magazines, TV shows and books along with the downturn in the economy, more and more Day Of Brides are surfacing.  Being a crafty, creative, practical, “hands-on” type myself, I can totally appreciate the Day Of Bride.  But with this continuing emergence of the DIY wedding, there seems to be a bit of confusion about what “Day Of Coordination” actually means….

A Day Of wedding package means that the Bride is responsible for doing the majority of her own planning.  In order for your Planner to do her job (and do it WELL), she needs to know every detail you have planned.  No detail is too small here.  If your Aunt Becky suddenly decides to sing a solo during the ceremony, the Planner needs to know.  If you are considering including a sand ceremony with your vows or want to surprise your new Scottish family with a special bagpipe performance in the middle of dinner, the Planner needs to know that, too!  A good Planner will be asking LOTS of questions about your planning, maybe even asking you to fill out some forms, but sometimes details can fall through the cracks.  Communication is key.

There is actually no such thing as a “DAY Of” anything.  Any reputable planner will tell you that she starts coordinating the final details of your wedding at least a month out.  There are vendors to contact, coordination of deliveries, set-up, strike (that’s industry speak for break-down), confirming final payments, going over every little detail with a fine tooth comb to ensure nothing has been overlooked (and trust me when I say it happens…all the time!). 

Is your Planner creating a detailed Itinerary for you, your wedding party and all your vendors?  She should be.  And that, too, takes time.  Scheduling all the “major players”, letting everyone know where to be and at what time.  Contact names, cell numbers and emergency backup contacts can’t be gathered on the “Day Of”.    It all takes TIME.

Trust me…you do NOT want a Planner who is just going to show up on your wedding day and make sure everyone is doing what they are supposed to be doing, when they are supposed to be doing it.  Because what if they DON’T?  What would she do then?  And how would she even know?  By then, it’s too late.  

Price is important here, too.  A smart, budget savvy Bride will get some references and call more than one or two Planners before making her decision.  She also knows that pricing should not be the deciding factor when hiring any wedding professional.  A good general rule of thumb is to “throw out” the highest and lowest priced Day Of Coordinators and focus on the one(s) in the middle.  Coordinating your Day Of package could take upwards of 30 hours, so consider the time and cost associated with that.  A ridiculously low price quote and my guess is that the Planner is not doing all she is supposed to be doing. 

One more thing; more and more vendors (photographers, caterers, florists, rental companies) are telling me that they are “this close” to not taking weddings if the Bride doesn’t have a Planner.  They are being paid for a service that most likely does NOT include lining up the wedding party before the ceremony, coordinating the dances or showing you how to cut your cake.  Will they help you if you need it?  Of course they will, because they are professionals who love Brides, weddings and helping you have the day you’ve always dreamed of.  But given the choice, they’d much rather be able to focus on doing what you hired them to do, because they are good at what they do! 

If you decide to go for a Day Of Coordination package, be sure you are asking the important questions of potential planners:

  • When do you officially start coordinating my wedding?
  • Are you willing to look over all my contracts to be sure I am getting what I am expecting? 
  • Will you be contacting all my vendors?
  • What kinds of details will you be asking them for?
  • Will you create an itinerary/timeline for me, my wedding party and my vendors?
  • Will you be present for and coordinate the details of the rehearsal?
  • Will you be bringing an assistant with you on the day of my wedding?
  • Do you bring an emergency kit with you on wedding day?
  • What kinds of items/how many items are in it?
  • Will you personally take responsibility for personal items like the cake knife/server, toasting glasses, etc and make sure they get back to us at the end of the night?
  • Will you stay until the VERY end of the reception, after we are gone, to be sure any last minute issues are taken care of?

Don’t be misled into thinking that a Day Of Coordinator will (or should) show up on your Wedding Day, magic wand in hand with nary a thought for the details prior to her arrival.  If you are paying more than several hundred dollars for a reputable Day Of Wedding planner, chances are you WILL get what you are paying for and you will NOT regret it!

**In case you are wondering and don’t recognize it, the photos at the top of this post are actually stills from one of my favorite episodes of The Brady Bunch…you can watch the wedding chaos here.

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11 Responses to “What “Day Of Coordination” Is (and is NOT)”

  1. pure 7 studios Says:

    HOO*freaking*RAY!!! Well said. So many times have the bride, groom & bridal party been looking at Ryan & I for what to do next and we’re like “Heck if I know!” Trust me, ladies… after Aunt Hilda has hit up the open bar a few times, she AIN’T gonna be makin’ sho you cuttin’ the cake and tossin’ the bouquet before the photogs leave!

  2. Dianne @ Colorblind Productions Says:

    Great explanation of what’s involved. I always feel like having to educate some clients on the role of day of coordination services. I also have to explain to a lot of wedding planners that don’t offer the service (and really they should) how day of services don’t actually translate to strictly day of. Thank you for explaining it in such detail.

  3. Joanna Says:

    Wonderful article! I’ll be sharing this with everyone who always asks the question, Do I really need a planner? YES!!

  4. Terrica with Fabuluxe™ Says:

    I am setting this to music and learning to sing it in seven languages.

    What an AWESOME post! Thank you so much for saying this!

  5. Kim @ parisian party Says:

    THANK YOU for this! I know that a lot of brides (and new-to-the-industry wedding planners) see this term tossed around a bit, and all have their own interpretation of what they think “Day-Of Coordination” is. This post is clear and concise and should be a “must read” for anyone considering a planner. Thanks again!

  6. Sara Kent Says:

    Wow! Thank you so much for this post. You can find a recent post on my blog of me telling of my experiences being a “day-of ” type wedding coordinator (I hope to be a planner one day, but I am not yet a professional in ANY capacity) for a friend of my husband’s ( he was in the wedding) and they were in a panic at the rehearsal, and asked me to take the reigns THE DAY BEFORE THE WEDDING.Everyone needs a planner to some extent……because the truth is that no matter how creative and organized you are, you just can’t be everywhere at once. BRIDES PLEASE listen to the advice in this post!

  7. Juliet Says:

    This is an amazing post. Thank you for the detailed explanation!

  8. Rosemary Worrell Says:

    This is a great article! I am an Association of Bridal Consultants trademarked Professional Bridal Consultant and I offer this service in addition to full-service planning. I start work one month out from the wedding and do all the things mentioned in your article. This “day of” service requires at least two meetings with the bride and groom to cover all the details so that I can make sure their day goes exactly the way they want it to. I wish that all brides knew how badly they need this service…I hope your post helps.

  9. Kathleen Buckley Says:

    Wonderful article, so many brides don’t fully understand what Day-of means and this describes it perfectly!!!

  10. Brandi~ Glitz & Glamour Events Says:

    Wow- thank you for such an awesome, detailed & concise post! This really does sum up in a nutshell what a professional Day of Coordinator’s job entails. I will be referring brides to this post since it’s so well-written and easy for everyone to understand.

  11. Las Vegas Wedding Planner » Blog Archive » Wedding Planner, Wedding Day Coordinator Revisited Says:

    […] Robyn Bomar of Mix Mingle Glow discusses What “Day of Coordination” Is (and is NOT). […]

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